As the Gen Ys take on their first professional position in the workforce, some companies are implementing “Bring Your Parents to Work Day” into their organization as a means to increase employee morale and subsequently boost productivity and retention. Helicopter parents are so involved with their children’s lives that it brings a sense of calmness to how the employee is performing on the new job. Parents want their children to succeed and the best way to assist is to have a day where they shadow their children at work. Parents can bring ideas to the child to assist them with taking their career to the next level.